An AI Overviews checker tests whether Google, ChatGPT, Perplexity, and Claude cite your brand when users ask questions in your category. Enter your brand name, and in 60 seconds you'll see your citation rate, competitor comparison, and specific fixes to improve AI visibility.
Check your AI visibility now - free, instant results.
Most brands are invisible: AI Overviews appear in 27-50% of searches, and when they do, organic CTR drops 61%. If AI isn't citing you, you're losing traffic you can't see in analytics.
Why You Need an AI Overviews Checker
The Visibility Problem You Can't See in GA
Traditional analytics show you traffic. They don't show you the traffic you're not getting because AI answered the query before users clicked anything.
The numbers are stark:
- 61% organic CTR drop when AI Overviews appear
- 68% paid CTR drop in the same scenario
- 47% of users don't click any result when AI provides an answer
- Only 8% of page views happen when AI Overviews appear
Your rankings could be stable while your actual visibility plummets.
The Citation Advantage You're Missing
Here's what the data shows about cited vs. non-cited brands:
| Metric | Not Cited | Cited in AI Overview |
|---|---|---|
| Organic Clicks | Baseline | +35% |
| Paid Clicks | Baseline | +91% |
| Conversion Rate | 2.1% | Up to 27% |
| Traffic Value | Declining | Growing |
Brands cited in AI Overviews don't just maintain traffic-they capture disproportionate share from competitors who aren't cited.
The Competitor Gap You Don't Know Exists
Your competitors might already be optimizing for AI visibility. Without checking, you have no way to know:
- Which competitors appear in AI Overviews for your target keywords
- How often AI cites your brand vs. alternatives
- Where the gaps are in your AI presence
- What specific factors are holding you back
Find out now: Run your AI visibility check
What the AI Overviews Checker Reveals
1. Your Citation Rate
See exactly how often AI platforms mention your brand:
- Google AI Overviews - Citations in Google's AI-generated answers
- ChatGPT - Mentions when users ask about your category
- Perplexity - Citations in Perplexity's real-time search answers
- Claude - References in Claude's responses
Benchmark data:
- Top quartile brands: 15%+ citation rate
- Average brands: 3-5% citation rate
- Bottom quartile: <1% citation rate
2. Competitor Comparison
Understand your relative position:
- Which competitors get cited more often
- Where you win vs. where you lose
- Gap analysis by keyword category
- Share of voice in AI answers
3. Query Coverage
See which types of queries trigger AI mentions:
- Discovery queries ("best X for Y")
- Comparison queries ("X vs Y")
- Feature queries ("does X have Y")
- Integration queries ("X with Z")
- Pricing queries ("X cost/pricing")
4. Priority Fixes
Get actionable recommendations based on your specific gaps:
- E-E-A-T signal improvements needed
- Content freshness issues to address
- Third-party mention opportunities
- Schema markup missing
- Structure improvements required
How the Checker Works
Step 1: Enter Your Brand
Provide your brand name and website. The checker analyzes:
- Your domain's AI visibility signals
- Brand mention patterns across platforms
- Content structure and schema markup
- E-E-A-T indicators
Step 2: AI Analysis
The system runs queries across AI platforms to check:
- Current citation frequency
- Response sentiment when mentioned
- Competitor presence in the same answers
- Source patterns and preferences
Step 3: Benchmark Comparison
Your results are compared against:
- 680M+ historical citation patterns
- Industry-specific benchmarks
- Top-performing competitors
- Platform-specific averages
Step 4: Recommendations
You receive prioritized fixes based on:
- Highest-impact opportunities
- Lowest-effort wins
- Your specific gaps vs. competitors
- Platform-specific optimization needs
Start your check now - results delivered in 60 seconds.
What Makes a Good AI Visibility Score
Score Breakdown
| Score | Rating | What It Means |
|---|---|---|
| 80-100 | Excellent | Strong AI presence, cited frequently |
| 60-79 | Good | Visible but room for optimization |
| 40-59 | Average | Gaps exist, competitors may be ahead |
| 20-39 | Below Average | Significant visibility issues |
| 0-19 | Poor | Invisible to AI, urgent action needed |
Score Components
Citation Frequency (40%) How often AI platforms cite your brand when relevant queries are asked.
Position Quality (30%) Where you appear when cited-primary recommendation, alternative, or just mentioned.
Sentiment (20%) How AI describes your brand-positive, neutral, or negative framing.
Platform Coverage (10%) Presence across Google AI Overviews, ChatGPT, Perplexity, and Claude.
Industry Benchmarks
| Industry | Average Score | Top Performer |
|---|---|---|
| B2B SaaS | 42 | 78 |
| E-commerce | 38 | 71 |
| Professional Services | 35 | 69 |
| Healthcare | 31 | 64 |
| Finance | 29 | 62 |
Where does your industry rank? Check your score
Common Results and What They Mean
"Your E-E-A-T Signals Are Weak"
What it means: AI platforms don't trust your content enough to cite it.
Common causes:
- Missing author bylines and credentials
- No original research or first-hand experience
- Lack of external validation (reviews, press, citations)
- No Wikipedia presence
Fix priority: High - E-E-A-T shows r=0.81 correlation with citations
"Content Freshness Issues Detected"
What it means: Your content is too old for AI's recency preferences.
Common causes:
- Key pages not updated in 6+ months
- Statistics and data outdated
- No "Last Updated" dates
- Evergreen content gone stale
Fix priority: High - 85% of citations come from content under 2 years old
"Low Third-Party Mention Volume"
What it means: AI isn't finding your brand mentioned across the web.
Common causes:
- No Wikipedia presence
- Limited Reddit engagement
- Few industry publication mentions
- Lack of review site presence
Fix priority: High - 85% of citations come from third-party sources
"Schema Markup Missing or Incomplete"
What it means: AI can't easily extract citation-worthy information.
Common causes:
- No FAQ schema on key pages
- Missing Article schema
- No Organization schema
- Incomplete structured data
Fix priority: Medium - FAQ markup = 3.2x more likely to appear
"Competitor Gap Identified"
What it means: Specific competitors are getting cited where you're not.
Common causes:
- They have stronger E-E-A-T signals
- Their content is fresher
- Better third-party presence
- More structured content format
Fix priority: Varies - analyze specific competitor advantages
After Your Check: The 30-Day Fix Plan
Week 1: Quick Wins (Days 1-7)
Day 1-2: Schema Implementation
- Add FAQ schema to top 10 pages
- Implement Article schema on blog posts
- Add Organization schema to about page
- Validate with Google's Rich Results Test
Day 3-4: Content Freshness
- Update statistics on key pages
- Add "Last Updated" dates
- Refresh outdated examples
- Fix broken links
Day 5-7: E-E-A-T Quick Fixes
- Add author bios with credentials
- Include source citations
- Add trust signals (certifications, awards)
- Update "About" pages
Week 2: Content Optimization (Days 8-14)
Structure Improvements:
- Add H2/H3 headers to dense content
- Create bulleted and numbered lists
- Build comparison tables
- Add FAQ sections
Answer Optimization:
- Lead with direct answers
- Create citation-worthy snippets
- Add definition sections
- Include specific statistics
Week 3: Off-Site Signals (Days 15-21)
Wikipedia:
- Check/create company page
- Update key people entries
- Add well-sourced information
Reddit:
- Identify relevant subreddits
- Start authentic engagement
- Share expertise (not promotion)
Review Sites:
- Claim profiles on G2, Capterra, etc.
- Request customer reviews
- Respond to existing reviews
Week 4: Measurement and Iteration (Days 22-30)
Track Progress:
- Re-run AI visibility check
- Compare scores before/after
- Monitor AI referral traffic
- Track citation frequency
Iterate:
- Double down on working tactics
- Address remaining gaps
- Plan next month's optimizations
Ready to start? Get your AI visibility score
Why Most Sites Score Poorly
The 99% Invisibility Problem
Analysis of 36 million AI Overviews shows:
- 86% of citations come from pages ranking top 100
- 96% of citations have strong E-E-A-T signals
- 85% of citations are from third-party sources
- 23% of citations are from content under 30 days old
Most sites fail multiple criteria simultaneously:
- They rank well but lack E-E-A-T signals
- They have good content but it's outdated
- They optimize owned content but ignore third-party presence
- They have authority but poor content structure
The Compound Effect
AI visibility isn't about one factor-it's about the stack:
Foundation: Organic Rankings (must rank top 100)
↓
Gating: E-E-A-T Signals (96% of citations)
↓
Selection: Content Quality + Freshness
↓
Amplification: Third-Party Mentions
Fail at any layer and the entire stack breaks.
The Competitor Advantage
Early movers are capturing disproportionate share:
- 800% YoY increase in LLM-sourced traffic for optimized sites
- 32% of sales-qualified leads from AI citations (some B2B companies)
- 25x higher conversion rates from AI referral traffic
While you wait, competitors are building AI visibility that compounds over time.
Frequently Asked Questions
Is the AI Overviews checker really free?
Yes. The basic visibility check is completely free-enter your brand, get your score and priority recommendations in 60 seconds. We offer paid audits with deeper analysis and ongoing monitoring for brands that want comprehensive AI visibility management.
How accurate is the checker?
The checker is based on industry data analyzing 36 million AI Overviews and 680 million+ citations. It tests live AI responses and compares your results against verified benchmarks. Accuracy depends on query volume-brands with more search visibility get more precise results.
How often should I check my AI visibility?
Monthly checks are recommended for most brands. If you're actively optimizing, check weekly to measure progress. If you're in a fast-moving industry, bi-weekly checks help catch changes faster.
What if my score is low?
Low scores are common-most sites are invisible to AI. Use the priority fixes provided to address your specific gaps. Most brands can improve their score 20-40 points within 90 days with focused effort.
Does this work for local businesses?
Yes. AI Overviews appear for local queries too, and local businesses can optimize for AI visibility through Google Business Profile, local review sites, and location-specific content.
Can I check competitor visibility?
The free checker focuses on your brand. Our paid audits include competitor analysis showing relative visibility, gap opportunities, and competitive positioning.
The Bottom Line
Every day you don't know your AI visibility score, you're potentially losing traffic to competitors who do.
The check takes 60 seconds. The insights could reshape your entire SEO strategy.
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